With social media growing more caustic by the minute, people seem to have abandoned one of the basic tenets of good communication—empathy. Empathy connects us to each other and allows us to better understand the experiences of others.
Thought
Boileau Communications Hires Nate Knobloch as Graphic Designer
Boileau Communications, a strategic communications firm in Holland, MI, recently hired Nate Knobloch as a Graphic Designer. In his new position, Nate will help tell clients’ stories and solve complex communication needs through graphic design.
Boileau Communications Hires Rebecca Barth as Content Developer
Boileau Communications, a West Michigan strategic communications and consulting firm, has hired Rebecca Barth as Content Developer. In this role, she will be working with clients to develop blogs, releases and social campaigns to support their strategic objectives.
Boileau Communications Hires Matt Nutile as Media Producer
Boileau Communications, a Holland-based strategic communications and video production firm, has hired Matt Nutile as Media Producer. In this new position, Nutile will support the firm’s rapidly-growing media production department.
Why Kids Know What IYKYK Means and You Don’t
Children are acutely aware of how expansive the world is and how little they understand it. That’s a large part of what makes them fun to be around—they still have a lot to learn. Curiosity for kids is the default. Why is the sky blue? What makes that top spin? How do...
Our Attention is Invaluable and We Give it Away for the Dumbest Reasons
Why taking control of your attention supply chain is critical to success in business. The Sirens of distraction are calling.
A+ Lemonade | A Brand Parable
When my kids ask me what I do, I tell them I’m a storyteller. That used to be a good enough answer until last summer…
Understanding the “Attention Economy”
Desperate for your attention, marketing and ad pros have little choice but to perpetuate social decay. Where do we go now?
How to Launch a Podcast for Your Business: A Complete Guide
Create a fantastic podcast that will educate, entertain and edify your audience (and maybe do something for your business at the same time).
How to Celebrate National Volunteer Week
Calling all volunteers and employee engagement enthusiasts! April is National Volunteer Month and April 18th - 24th is National Volunteer Week. It is a month long celebration of volunteers and volunteerism, with many opportunities popping up in local communities to...