This story was published in the West Coast Way Magazine in June 2024. Earlier this year, leaders from local businesses and organizations participated in the Michigan West Coast Chamber of Commerce’s first ever Washington D.C. Fly-In event. For three days in mid-March,...
Considering Americans spend about a third of their lives at work, you’d think we would derive a great deal of meaning from what we do. When we look at workers around the world, this is usually the case, but surprisingly it is not true of Americans—at least not in...
Announcing the Randy Boileau Storyteller Scholarship Starting in 2023, Boileau & Co. will be looking for graduating seniors headed to Grand Valley State University to learn about storytelling. For the scholarship, we’re partnering with the Community Foundation of...
Create a fantastic podcast that will educate, entertain and edify your audience (and maybe do something for your business at the same time).
As we enter the first workday under Michigan’s shelter-in-place order today, many of us will be forced to learn how to effectively work from home. I’ve spent the majority of my adult life as a remote worker living overseas, and as a result, I’ve had to learn a thing...
One of the biggest advantages to iterative, managed web development is that you can use your new website features as soon as they’re ready, instead of waiting for every feature to be complete. Let’s look at how an iterative process works.
Managed web services, also known as “Managed Web” refers to a cost-effective, flexible approach to web marketing characterized by iterative releases, quality content and efficient communications. You can define project-based web services as the traditional, linear...
While there are some applications where a project-based web services model makes more sense (e.g. non-essential websites, microsites, short-term campaigns, etc.), we believe that a managed web approach is more cost effective and yields better results in the long run.
The arrival of WordPress’ Gutenberg editor has sparked a great deal of discussion about the everyday page builder tools we use to create content online.
A primer for authors and editors. It’s a good time to brush up on some effective practices to optimize images for fast WordPress page loads.