Firm
COMMITTED TO A TRIPLE BOTTOM LINE
In all that we do, we work toward the improvement of the communities we serve, sustainable economic growth and conservation for our natural world. This commitment is embodied fully in our governance policies that drive improvement every day.
People
It’s our desire that everyone we interact with remembers us for our commitment to healthy relationships, personal growth and the advancement of our community.
Examples of this include:
Unlocking Potential
100% of our team is engaged with 1:1 coaching and development toward achieving their greatest potential.
Diverse Supplier Policy
We maintain a commitment to working with certified diverse and local SME suppliers on all major purchases and relationships.
Community-Focused Work
Over a third of our clients are nonprofits or community organizations, where we can amplify voices that otherwise can’t compete with big corporate ad budgets.
Planet
Boileau Communications works toward the continual improvement, restoration and conservation of the natural world. Through our actions, purchasing and choice of clients and partners, we will reduce our impact on the environment and support others who do the same.
Net-Zero Operations
100% of our office and web hosting energy comes from renewable resources. We continue to work on supplier and transportation practices to influence even greater reductions.
100% Recycled Paper
Working with our principal supplier, Schreur Printing, we default to 100% post-consumer stocks for all print work we secure for clients.
Responsible Waste
We are champion recyclers with a 1:1 ratio of blue bins to employees. Plus, our procurement policies reduce or eliminate most disposable materials.
Prosperity
Excellent business excels when it creates economic wins for our entire community. We help clients grow by solving problems and communicating with clarity and authenticity. We only work with organizations we believe are growing responsibly, competing ethically and contributing positively to the world.
Conservative Growth
Our financial practices are very conservative, ensuring long term stability for our employees and partners.
Transparency
We share company financial performance with our entire team each quarter.
Giving Back
We give back 1%+ revenue every year to community organizations regardless of profit.
Community partners we have supported
Core Values
Above & Beyond
Meeting expectations isn’t enough for me. I go beyond.
Inherent Creativity
I can’t help but to create, rethink and bring new ideas.
Fun
I could work anywhere. I choose to work here, because we get to have fun.
Insatiable Curiosity
I’m always hungry for knowledge and improvement.
Can-Do Attitude
Whatever it is you’re about to say… I’m up for it.
Invested
Chips are down. I’m all in.
Our Team
Vince Boileau
Managing Partner
Vince is a strategic thinker, communicator and leader. He is passionate about helping others to tell complex stories with nuance and authenticity. Vince is dedicated to growing a company that creates meaningful change for our clients, team and the communities where we work. He earned his bachelor’s in communications from Grand Valley State University in 2008, served for three years as editor and assistant director at a media production company and joined Boileau Communications in 2012. In his free time, Vince enjoys playing and recording music, socializing over nerdy board games, watching good sci-fi, and doubling as a jungle gym for his three kids.
Leanne SChaeffer
Partner
Leanne joined Boileau after directing marketing for a hospitality management company. Through her experience, Leanne developed a rounded knowledge across industries and thoughtful insight into stakeholder perceptions. Identifying creative solutions to tough communications issues, Leanne serves as a valuable partner to our clients and asset to our company. A Grand Valley alumna, Leanne earned her bachelor’s in Advertising and Public Relations. Outside the office, she can be found spending quality time with family, rocking first base in slow pitch softball, or sitting down with a good book in one hand and a glass of wine in the other.
Erich Boileau
Partner
Erich is a strategic thinker, writer and teacher whose passion is to see people and organizations grow into the truest expression of their best selves. People (and their stories) are complicated by nature, and he enjoys the challenge of bringing clarity and understanding into complex scenarios. Prior to becoming a partner in 2021, Erich served the company in various roles for 12 years, and his approach is informed by nearly a decade of non-profit leadership experience while living abroad in Morocco and Japan. He earned his bachelor’s degree in English from Grand Valley State University in 2009. Erich is fascinated by the human brain, and outside the office he enjoys co-hosting a Japanese-language podcast on mental health with his wife, barstool philosophizing with friends, and spending time with his dog Fuji.
Kylie White
Account Manager
Kylie joined the Boileau in 2019. She views her work as playing Charlotte from “Charlotte’s Web,” taking webs of information and spinning them into something beautiful that everyday people can understand. Her webs take the form of press releases, op-eds, video scripts, email campaigns, strategic plans, print materials, blog posts and more for clients across all industries. When not at work, Kylie plays piano, snowboards, slays her weekly Dungeons & Dragons campaign, wrestles her crazy puppy, and travels with her husband.
Patrick Clark
Account Manager
Patrick joins the Boileau team with over 25 years of experience as a teacher, coach and business development professional. He brings a passion for community development and education to the company.
In his free time, Patrick can be found producing a vintage radio hour livestream that now reaches across international borders with over 160 voiceover actors involved.
Erin Trisch
Account Manager
Prior to joining Boileau, Erin Trisch served as marketing director for the West Michigan Tourist Association and development manager with the Alzheimer’s Association. She earned her bachelor’s in communications from Hope College.
Outside of work, Erin’s an avid reader, enjoys travel and relaxing in the sun at Grand Haven State Park.
Greg DeWeerd
Senior Graphic Designer
Greg is a strategic thinker, designer and digital marketing expert with over 10 years’ experience both in-house and in the agency setting. He earned his bachelor’s in business from Davenport University and continued his education with design courses through Kendall College of Art and Design. In his free time, Greg likes spending time with his wife and two kids and enjoys camping, hiking and going to the beach.
Kelly Roels
Graphic Designer
Kelly blends her natural eye for compelling and beautiful imagery with a level of pragmatism and efficiency uncommon among designers. She understands that design is an extension of message, and draws upon the visual elements best suited to tell the story and encapsulate the brand. A graduate of Grand Valley State University‘s bachelor of fine arts program, Kelly has supported Boileau Communications with print advertising and collateral design, outdoor displays, website design and just about anything we’ve thrown her way. Outside of work, she enjoys time with her family in Zeeland.
Nate Knobloch
Graphic Designer
Nate graduated from the Baker College of Muskegon in 2015 with a Bachelor’s Degree in Digital Media Design. He previously worked for the Grand Rapids Symphony and brings seven years of graphic design experience to the team. Outside of work, Nate enjoys performing in local theater, creating wood-burning portraits, reading, and listening to 70s and 80s music.
Becca Barth
Communications Specialist & Junior Developer
A technical, professional and creative writer with web development chops, Becca offers a unique combination of skills to the Boileau team. Born and raised in Grand Rapids, Becca graduated from Davenport University with a Bachelor’s Degree in Web Design and Development. Becca has worked in both agency and in-house marketing roles across industries. When not writing, Becca is an avid reader, amateur novelist, and video game enthusiast. She also enjoys cooking, baking, and drinking coffee that tastes like chocolate. She’s currently obsessed with The Great British Bake Off, and has recreated several of their masterpieces with surprising success.
Chris Kemperman
Video Producer
A media producer with an eye for detail, Chris joined the team in 2021, bringing experience in producing compelling, meaningful video and animation content. As a 2016 graduate of Grand Valley State University’s Film and Video program, Chris specializes in a little bit of everything but especially loves motion graphics and post-production work. His past experience in freelancing and agency work have given him the ability to use video as a tool to further and enhance each client’s unique story. When not at work, Chris can be found playing D&D, lifting weights, co-hosting a podcast and perfecting his puns.
Matt Nutile
Video Producer
A natural visual storyteller, Matt joined the team as a media producer in 2021. His past experience as media director for the Grand Rapids-based transitional housing non-profit Exodus Place and as a post-production specialist for Westbound productions has given him the ability to identify and tell complex stories with authenticity. A 2018 graduate of Grand Valley State University’s Film and Video program, Matt specializes in post-production and digital animation. When not at work, Matt can be found enjoying the latest HBO comedy series or a pint of craft beer at Founders in Grand Rapids.
Allison Matz
Communications Specialist
Allison joins the Boileau team with writing and communication experience from her previous role at Grand Valley State University, her alma mater. Allison earned a degree in English Literature and Writing and enjoys being able to express creativity and storytelling through her chosen career. Born and raised in West Michigan, Allison loves her beaches and her beer.
In her free time, Allison can likely be found attempting handstands during yoga practice, reading with a cup of coffee beside her, listening to Fleetwood Mac records, or watching reruns of Friends on repeat.
Randy Boileau
Founder, Of Counsel
Randy Boileau has 33 years of journalism, PR and marketing experience with organizations like the Detroit Free Press, Miami Herald, Bank of America, Comerica, Mazda, Donnelly and Varnum LLP. Since founding Boileau Communications in 2004, the company has grown from a one-man PR shop to an award-winning PR and marketing communications firm. Randy is also an avid outdoorsman and can be found biking, RVing or river fishing in his free time. Thoughts by Randy
Our Space
With a palpable 40’s private eye aesthetic, our offices are located in the heart of downtown Holland, Michigan in the historic Botor Building on West 8th Street. At such a central location, it’s not uncommon to find us out walking for coffee or visiting the weekly farmer’s market, but several of our clients are within walking distance as well.
We keep an open-door policy to friends, family and clients who would like to visit – please feel welcome to drop in if you’re ever interested in seeing the space.
Get to Know Us
Interested in learning more about our team? Drop us a line or give us a call. We don’t bite.