design

Creativity and the Magic of the Process

Creativity is often messy, but it doesn’t have to be. My best ideas come when I’m able to follow a process, a structure that allows my creativity to flow through channels. These channels create constraints around my thinking allowing my ideas to be repeatable, consistent and organized.

Will this Pandemic be the final demise of the business card?

by Leanne Schaeffer | Business, Marketing

The Coronavirus will surely leave it’s mark on the business world. But maybe in its hostile takeover, COVID-19 will dispose of one of the most meaningless marketing tools yet, the business card.